Design that makes your business look credible and your website feel finished

Good content helps people find you — but design is what helps them trust you. When a website or brochure looks inconsistent, dated or unclear, visitors hesitate. When it looks professional, people engage and take action.

Widescope provides graphic design across web and print, with a simple aim: make your brand look consistent, credible, and easy to understand. We’ve completed hundreds of websites and created design assets for organisations across Northumberland and the wider North East — so we know how to deliver visuals that work in the real world.


What we design

  • Website design & UI design — page layouts, user journeys, banners, graphics, icons
  • Branding — logo design, brand colours, typography, tone of voice direction
  • Print design — brochures, leaflets, posters, stationery, newsletters
  • Marketing assets — social graphics, digital ads, campaign artwork
  • Signage & large format — office signs, vehicle graphics, exhibition materials
  • Photography & imagery guidance — choosing the right visuals (and using them properly)

Our graphic design process

Design works best when there’s a clear process behind it. Here’s how we keep projects smooth, collaborative, and predictable:

  1. Discovery & goals
    We learn what you do, who you’re targeting, and what the design needs to achieve — enquiries, signups, bookings, trust, awareness, or all of the above.
  2. Brand direction
    We define (or refine) the essentials: logo usage, colours, typography, and visual style. This ensures consistency across web, print and social.
  3. Concepts & layout
    We create initial concepts and layouts that focus on clarity and hierarchy — what the user sees first, what they understand, and what they do next.
  4. Refinement
    We iterate based on your feedback. This stage is where good design becomes great: spacing, readability, emphasis, imagery and polish.
  5. Final artwork & delivery
    We supply final files in the right formats for your use — web-ready assets and print-ready PDFs with bleed where needed.

Design for accessibility and conversion

Design isn’t just “making it look nice”. We design with usability in mind — clear layouts, readable typography, and strong contrast — so your message lands quickly and your calls to action don’t get lost.

  • Consistency: a coherent look and feel across every page and platform
  • Clarity: visitors understand what you do within seconds
  • Readability: layouts and typography that work on mobile and desktop
  • Trust: professional presentation that supports credibility
  • Action: design that guides users towards contacting you, booking, or enquiring

Why Widescope

Because we’re not “design-only”. We design with real implementation in mind — especially for websites. That means your designs don’t just look good in a mock-up; they work properly when built and used by real people.

  • Hundreds of completed websites — real delivery experience, not theory
  • Web + print under one roof — consistent brand visuals everywhere
  • Practical collaboration — clear steps, clear feedback, predictable outcomes
  • Local support — based in Northumberland, working with organisations across the region

Let’s talk about your design project

If you need a new logo, a consistent brand refresh, professional print artwork, or website visuals that convert — get in touch and we’ll recommend a practical next step.